Reputation Strategy

What do you want to be known for?

You know what you have accomplished. But when someone looks beyond your résumé, does the full picture support where you are going next?

Elevate Visibility Group looks at what people can find about you now, shows you what is missing, and builds a clear plan for where you want to go next.

Stefanie Magness, Reputation Architect

“The opportunity isn’t the first impression. The search results are.”Stefanie Magness, The Reputation Elevator™

The moment before the moment

Before they say yes, they will look you up.

Before decision-makers say yes, they look beyond the résumé. They verify whether the full story adds up.

BeforeYou run for public office.
BeforeYou are considered for a promotion or C-suite role.
BeforeYou apply for a board seat or government appointment.
BeforeYou are nominated for an award or major recognition.
BeforeYou step onto a major stage or into a media interview.
BeforeYou become the public voice of an organization.

Think about what is next for you.

What are you preparing for right now?

A promotion? A board seat? A run for office? An award? A major interview? A speaking opportunity?

They are checking

Your references are only one piece of the decision.

You usually choose references who will speak well of you. Decision-makers know that. So they conduct their own due diligence.

When they compare every version of your story, does it all add up?
LinkedIn: Does your profile match the level of opportunity you are pursuing?
Google: Do your search results reflect who you are today?
AI: Does the information it repeats about you sound accurate and credible?
Résumé and CV: Can your claims be independently validated?
Bio and media kit: Are the same titles, accomplishments and areas of expertise showing up everywhere?
Social media: Does your public presence strengthen or weaken the story?

Now look at it from their side.

If they searched your name today, would everything match?

Would your LinkedIn, résumé, bio, media kit, Google results, social media, and AI results all tell the same story?

Client proof

Tina Priestly wanted to be known as a home organizing expert.

Elevate Visibility Group positioned Tina, founder of Ready, Set, Refresh, for national media opportunities that matched her expertise.

The proof

  • Featured several times by Martha Stewart
  • Named in Martha Stewart’s “Meet the Experts” section
  • Featured by Better Homes & Gardens
  • Featured by Good Housekeeping

She is no longer the only person calling herself an expert. Trusted national publications say it too.

Now ask yourself

Who else says you are the expert?

Anyone can make a claim. Proof is different.

Who else says you are the expert?

What articles, awards, rankings, speaking events, or trusted organizations back up what you want to be known for?

The Reputation Blueprint

First, we look at where you are. Then we architect where you need to go.

Step 1

Define

Clarify exactly what you want to be known for and the opportunity you are preparing to pursue.

Step 2

Examine

Review your public footprint through the lens of a decision-maker, journalist, board, committee or voter.

Step 3

Compare

Measure whether your résumé, CV, bio, LinkedIn, Google, AI, media and professional profiles tell the same story.

Step 4

Architect

Create the blueprint for what should be corrected, elevated, added, removed or repositioned.

Step 5

Build

Develop the credible proof and strategic visibility required to support the reputation you want to own.

Be honest about what is missing.

Is what people find about you strong enough for where you want to go?

This is not just about good or bad. Is it current? Does it match your goals? Is there real proof behind it?

A quick reputation check

Is your current reputation ready for what is next?

Answer three questions. This is not a full assessment, but it will show whether there may be a gap between your accomplishments and what the public can verify.

1. Do your LinkedIn, résumé, bio and public profiles describe you consistently?

2. Can someone find credible third-party proof of what you want to be known for?

3. Have you reviewed what Google and AI currently say about you?

Our proof

Our reputation should stand up too.

Before you trust us with your reputation, you should be able to look us up and see proof of our own.

Elevate Visibility Group

  • Voted Best Maryland-Based Business in The Daily Record’s 2025 Reader Rankings
  • Voted Best PR Firm in The Daily Record’s 2025 Reader Rankings
  • Named one of The Daily Record’s Best Women-Owned Businesses for 2026
  • Ranked among Maryland reputation management companies by DesignRush
  • Recognized by DesignRush, The Manifest, Edverise, and Clutch

Stefanie Magness

  • Featured in AFRO American Newspapers
  • Featured in EBONY and ESSENCE
  • Recipient of Pine-Sol’s Women Making a Powerful Difference recognition
  • Featured in The Daily Record, Fast Company, Business.com, Southern Maryland News, and Authority Magazine
  • Three-time Qwoted 100 honoree

Selected Speaking Engagements

  • National Community Reinvestment Coalition
  • America’s SBDC Conference
  • Illinois SBDC
  • Washington, DC SBDC
  • Maryland SBDC

Now think about your own reputation

What would people find if they looked you up?

Would they find recognition, trusted media, strong speaking experience, and proof that supports what you want to be known for?

Stefanie Magness, Reputation Architect, in a black blazer
The strategist behind Elevate Visibility Group

Stefanie Magness

Stefanie Magness is a former public affairs executive, registered lobbyist, and political candidate.

That experience taught her how quickly people form opinions, how closely leaders are examined, and why reputation must be built before the stakes are high.

Today, she brings that same lens to executives, public leaders, attorneys, high-level professionals, public figures, and organizations that want to build or strengthen what they are known for.

Stefanie Magness, The Reputation Elevator™
Before your next opportunity

Do not wait until they start looking you up.

Stefanie Magness, The Reputation Elevator

“Your reputation should already be working for you before the opportunity arrives.”

Stefanie Magness, The Reputation Elevator™